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April 15, 2012 / becca shayne

better branding

I’ve been looking at cohesive branding systems, or clever identity tweaks or whatever, just interesting stuff. Mostly Design;Defined has really great identity and branding sections, with some overlap. I also like their “friends” section, which is a list of other great websites about design (top left of every page). Here are some of the pieces I pulled as part of my “collect inspiration to show during crit” folder. I’ll post some more soon, but now I actually have to get some work done :)

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Designed by the Bravo Company, based in Singapore. I really like this project because of the dynamism of their logo, which is, albeit, a bit complicated/detailed, but the application in the unusual business card is very clever. They also designed the Five and Dime project, which has some really nice typography. See more

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Vincent Ramsay-Lemelin, based in Quebec. See more pictures of l’Usine.

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Alexandra Mendes, based in Portugal, neat project Shift. I don’t know why, I just like this one. Maybe it’s the monospace type and the simplicity.

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Pedro Miguel Lopes, based in my favorite Barcelona, Spain, has some pretty neat work. See more of this nice modular book design here.

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David Espinosa, based in Bucaramanga, Colombia, project Mago.

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